About The Company
Who are we
Myntra is India's leading fashion and lifestyle platform, where technology meets creativity. As pioneers in fashion e-commerce, we've always believed in disrupting the ordinary.
We thrive on a shared passion for fashion, a drive to innovate to lead, and an environment that empowers each one of us to pave our own way. We're bold in our thinking, agile in our execution, and collaborative in spirit.
Here, we create MAGIC by inspiring vibrant and joyous self-expression and expanding fashion possibilities for India, while staying true to what we believe in.
We believe in taking bold bets and changing the fashion landscape of India. We are a company that is constantly evolving into newer and better forms and we look for people who are ready to evolve with us.
From our humble beginnings as a customization company in 2007 to being technology and fashion pioneers today, Myntra is going places and we want you to take part in this journey with us.
Working at Myntra is challenging but fun - we are a young and dynamic team, firm believers in meritocracy, believe in equal opportunity, encourage intellectual curiosity and empower our teams with the right tools, space, and opportunities.
Type : Internship
Duration: 6 months
About Phoenix
Phoenix is Myntra's initiative specifically designed to offer a launchpad to women on career break. It is a six month internship that ensures a conducive environment facilitating a smooth transition back to work. With structured on-boarding, customized learning and development programs, mentorship opportunities, on the job learning and best in class benefits, we aim to provide an environment that is supportive, so that you can re-discover your career with us.
As a part of our commitment towards diversity and inclusion through this program, we strive to create a culture where all can belong and bring their experiences and authentic selves to work every day. During your internship with us, you will get the opportunity to work with the best talent in the e-commerce industry and work on projects that match your interest, abilities and could lead to full-time employment with Myntra.
A Marketplace Key Account Manager (KAM) is responsible for driving business growth, managing strategic seller/brand relationships, and optimizing overall account performance on the marketplace platform. They act as the primary bridge between the marketplace ecosystem and key brand partners to maximize revenue, improve operational efficiency, and ensure excellent customer experiences.
- Account Management & Relationship Building
Primary Point of Contact: Serve as the main liaison between the marketplace and top-tier brand partners/sellers, fostering long-term strategic relationships.
Onboarding & Incubation: Oversee the smooth onboarding of new high-value brands onto the marketplace platform.
Business Reviews: Conduct regular performance reviews (weekly/monthly/quarterly) with brands to share insights, review metrics, and identify growth bottlenecks.
- Business Growth & Revenue Maximization
Sales Targets: Own and drive the Gross Merchandise Value (GMV), revenue, and margin targets for assigned key accounts.
Joint Business Planning (JBP): Collaborate with brands to create and execute yearly or quarterly joint business plans to scale their online presence.
Assortment & Inventory Management: Analyze brand portfolios to ensure optimal stock availability, maximize selection depth, and minimize out-of-stock scenarios.
- Campaign & Marketing Strategy
Event Planning: Partner with internal marketing and merchandising teams to include key accounts in major platform sale events (e.g., flagship sale events).
Visibility Optimization: Strategize and execute on-app visibility plans, banner placements, and sponsored advertisements to boost brand discoverability.
Pricing & Discounting: Align with brands on competitive pricing strategies, exclusive launches, and promotional discounting structures.
- Operations & Performance Analytics
Operational Excellence: Monitor critical operational KPIs such as order fulfillment rates, returns, seller cancellations, and delivery turnaround times (TAT).
Data-Driven Insights: Utilize marketplace data analytics tools to track consumer behavior, category trends, and competitor benchmarking, translating data into actionable growth strategies for sellers.
Catalog & Content Quality: Ensure high standards of cataloging, high-quality imagery, and accurate product descriptions to improve conversion rates.
Required Skills
key account management, business development, buyer, buying & merchandising
Required Education
UG
