Performance Marketing Specialist Real Estate Lead Generation

Job Title: Performance Marketing Specialist – Real Estate Lead Generation

Location: Kondapur, Hyderabad

Experience: 2+ years preferred, minimum 1 year mandatory in real estate lead generation

Industry: Real Estate / Channel Partner / Property Sales

Job Summary

We are looking for a results-driven Performance Marketing Executive with strong experience in real estate lead generation. The candidate must have hands-on experience in running and optimizing Google Ads and Meta Ads campaigns to generate high-quality property leads.

This role is ideal for someone who understands real estate buyer behavior, CPL, lead quality, campaign performance, and ROI-focused digital marketing.

Key Responsibilities

• Plan, execute, and optimize lead generation campaigns for real estate projects.

• Run performance campaigns on Google Ads and Meta Ads Manager.

• Generate qualified leads for residential and commercial properties.

• Monitor CPL, lead quality, campaign performance, and ROI.

• Optimize ad creatives, audiences, keywords, budgets, landing pages, and lead forms.

• Coordinate with the sales team to understand lead quality and improve campaign output.

• Track leads from campaign level to sales follow-up and conversion.

• Prepare daily and weekly campaign performance reports with clear insights.

• Continuously test new campaigns, audiences, and strategies to improve results.

Required Skills & Qualifications

• Minimum 1 year of experience in real estate lead generation is mandatory.

• Hands-on experience with Google Ads and Meta Ads Manager is mandatory.

• Good understanding of CPL, CTR, conversion rates, lead quality, and ROI.

• Experience in generating leads for apartments, villas, plots, or commercial properties.

• Knowledge of SEO, SEM, social media marketing, and performance marketing.

• Ability to analyze campaign data and take quick optimization decisions.

• Good communication, coordination, and reporting skills.

• Should be proactive, target-oriented, and result-focused.

What We Offer

• Good salary package for the right candidate.

• Attractive performance-based incentives.

• Opportunity to work with growing real estate projects in Bengaluru.

• Fast career growth in a performance-oriented marketing environment.

• Direct exposure to real estate sales, campaign strategy, and business growth.

Preferred Candidate

Candidates with proven experience in real estate lead generation through Google Ads and Meta Ads will be given strong preference.

Apply Now

• Interested candidates can share their updated resume.