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Performance Marketing Specialist - Meta & Google Ads

Performance Marketing Specialist - Meta & Google Ads

growvex digital

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Job Description

Location: Jaipur

Type: Full-time

Workplace: On-site

About the role

Growvex Digital is a Jaipur-based performance marketing agency working with D2C and service brands on Meta, Google, and Shopify growth. You will own paid campaigns end-to-end - strategy, setup, creative testing, tracking, and ROAS — not just run ads.

What you will do

  • Plan, launch, and optimise Meta Ads (Advantage+, catalog, lead gen, conversion, Reels/Feed)
  • Run Google Ads where needed (Search, PMax, YouTube)
  • Own tracking: pixel, CAPI, GTM, Shopify events, UTM hygiene
  • Build weekly reports: spend, CPA, ROAS, MER, creative winners, next tests
  • Work with creatives/UGC so tests are structured, not random
  • Manage multiple accounts without mixing strategy or budgets
  • Flag account-health risks early (learning phase, fatigue, policy, tracking breaks)

Must have

  • 1.5+ years running Meta Ads with real conversion campaigns (not only awareness/engagement)
  • Comfortable reading Ads Manager + breakdowns and deciding the next test
  • Understanding of ROAS, CPA, AOV, MER, attribution lag
  • Can explain one campaign you improved with numbers (before → after)

Good to have

  • Google Ads + GTM + Looker Studio
  • Shopify / D2C catalog ads
  • Agency experience (multiple clients)
  • Basic creative brief writing

What we measure you on

  • Tracking accuracy
  • Test velocity and documented learnings
  • ROAS / CPA vs target
  • Communication with founder and clients

More Info

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Industry:
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Key Skills

Looker Studio

Meta Ads

About Company

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Jaipur, India
Skills:
Google AdsConversion TrackingMeta AdsAnalytics