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Geeta University

Performance Marketing Specialist (Meta & Google Ads)

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  • Posted 13 days ago
  • Be among the first 10 applicants
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Job Description

We Are Hiring: Meta & Google Ads Specialist | Geeta University, Panipat (Delhi NCR)

Geeta University is expanding its Digital & Performance Marketing team!

We're looking for a data-driven, ROI-focused Ads Specialist who can manage and scale our Meta (FB/IG) and Google (Search/Display/YouTube) campaigns for admissions.

If you understand CPL, CTR, ROAS, remarketing funnels, custom audiences, A/B testing, and CRM-based lead flow, you'll feel right at home here.

What You'll Do
  • Manage & optimize Meta + Google Ads for UG, PG & Ph.D. programs
  • Maintain target CPL and Lead Quality
  • Create audience segments, UTM tracking, and remarketing funnels
  • Work with Branding, Creative & Admissions teams
  • Track performance through dashboards (GA4, Analytics, CRM Meritto/ExtraaEdge)
  • Weekly reporting: CPL | CTR | Conversions | Lead-to-Application
What We're Looking For
  • 24 years of experience in performance marketing
  • Strong command over Meta Ads Manager & Google Ads
  • Experience with education/EdTech campaigns preferred
  • Analytical mindset + problem-solving approach
Why Join Geeta University
  • 40-acre AI-enabled campus
  • 70+ academic programs
  • Strong branding ecosystem
  • Fast-paced digital marketing environment
  • Opportunity to scale campaigns pan-India
Apply Now

Send your CV + campaign portfolio to: [Confidential Information] or DM me

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About Company

Job ID: 134160875