Job Title: Performance Marketing Specialist
Location: Delhi - Full Time
We are looking for a Performance Marketing Specialist who will be a part of Skate Supply India team. He/she will be responsible for running performance marketing campaigns across key customers.
The Right Candidate Should Be Able To
- Analyse large data sets and identify trends and insights.
- Measure the right KPIs either directly or indirectly for on/off platform paid/organic activities.
- Identify the levers of growth and optimize paid media plans to maximize sales output.
- Manage and execute the experiment pipeline and codify learnings.
- Distil audience cohorts & deploy them on applicable platforms to measure their relative performance.
KEY SKILLS REQUIRED: Must have experience in either –
- Analytics
- Digital marketing or
- running customer acquisitions/retention campaigns for small start-ups
Qualifications & Skill Requirements
- Proficiency in MS Excel, MS PowerPoint.
- Preferably 2-4 years of work experience.
- Paid platform management knowledge of platforms like Meta, Amazon (AMS), Flipkart, Google etc. will be preferred.
- Collaboration and strong stakeholder management skills are a must.