Join our mission of helping a million professionals achieve their dream jobs through upskilling in next-generation skills.
We are a fast-growing ed-tech company with the mission to upskill professionals, helping them fill exciting opportunities that will shape the industry's future.
Targeted toward working professionals, we provide cutting-edge programs in next-generation areas like Data Science & AI. Our USP is to provide a transformative learning experience that will help learners become industry leaders.
What you will do
As a Performance Marketer, you will be part of the Digital Marketing team and help establish Accredian as a leading brand through the content you create.
- Handle significant digital marketing budgets for the paid acquisition
- Optimize campaign performance across google and Facebook to consistently improve ROI
- Plan, strategize and implement social media strategy to align with business objectives.
- Ensure that there's brand consistency across all campaigns and messages.
- Plan, strategize and implement an email marketing strategy to promote sales.
- Write, edit, publish, and share engaging email copies with potential customers.
- Aggressively activate all social media accounts (e.g. Facebook Page, YouTube Channel, LinkedIn) to drive traffic to the website & blog.
- Generate, edit, publish, and share engaging content daily (e.g. original text, photos, videos, and news)
- Brainstorm with top management on themes, objectives, and quirky marketing campaigns to aggressively help the company build a strong online brand presence
Competencies:
- Proven 3-4 years of work experience as a Performance/ Digital Marketer. Preferably from B2C or Education background.
- Should have demonstrated experience on ROI driven social media marketing
- Should have a flair for storytelling, be extremely creative, and able to give shape to ideas.
- Excellent written and verbal communication skills
- Strong analytical and multitasking skills.
What else do you get
- Opportunity to work with a super talented team of professionals from high-pedigree backgrounds like ISB, BITS Pilani, NITs, etc.
- Fast career growth
- Opportunity to be a part of a super fast-growing company.