performance marketing manager

Spunkies is committed to creating fun, sustainable, and stylish children's clothing that keeps up with active lifestyles. We aim to inspire younger generations to make sustainable choices through timeless designs created in the UK and crafted in our in-house facilities in India under advanced quality certifications. Our garments are made from premium, non-irritating materials and dyes, ensuring they are durable, comfortable, and environmentally responsible. Dedicated to our mission of co-existence and stewardship, we innovate to combine fashion with social and environmental responsibility, offering high-quality pieces that are built to last. With Spunkies, every detail is thoughtfully designed for the best experience.

This is a full-time, on-site role for a Performance Marketing Manager located in Faridabad. The Performance Marketing Manager will be responsible for planning, executing, and analyzing digital marketing campaigns to optimize performance and ROI. Key tasks will include managing pay-per-click (PPC) campaigns, optimizing website traffic through SEO/SEM, tracking consumer behavior using analytics tools, and identifying opportunities to drive customer acquisition. The role also involves collaborating with cross-functional teams and staying updated on performance marketing trends to ensure the delivery of innovative campaigns.

• Expertise in Performance Marketing, PPC, and Search Engine Marketing (SEM) strategies
• Strong proficiency in Google Analytics, Google Ads, and other analytics and marketing tools
• Knowledge of Digital Marketing, Social Media Advertising, and Campaign Optimization
• Strong Analytical Skills and ability to interpret data to inform decision-making
• Experience with A/B testing, performance tracking, and conversion rate optimization
• Excellent communication and collaboration skills; ability to work with cross-functional teams
• Detail-oriented with strong project management and organizational abilities
• Bachelor's degree in Marketing, Business, or a related field; advanced certifications in Digital Marketing are a plus
• Experience in eCommerce or sustainability-focused industries is advantageous