Performance Marketing Manager

PERFORMANCE MARKETING MANAGER

Performance Marketing Manager Job Description

Our Identity & Purpose

At Ileseum, we embody the very essence of the dynamic spirit. Here, we're not just about workouts; We're dedicated to cultivating a lifestyle that celebrates companionship, and unwavering commitment to excellence. We're more than a club; we're a vibrant community where fitness enthusiasts converge to push their limits, break barriers, and celebrate victories, big or small. With cutting-edge facilities, expert trainers, and a plethora of activities, we're not just shaping bodies; we're sculpting futures.

Collaborative Synergy

The Performance Marketing Manager will lead our marketing efforts to drive growth and engagement. The role involves developing and executing effective performance marketing strategies across various channels, including digital, print, and events, along with managing budgets to maximize returns and optimize traffic metrics through diverse platforms. Constantly exploring new avenues for innovation, this role requires collaborating closely with the management to share insights, refine strategies, and deliver impactful results.

Responsibilities

Creating and executing a strong

performance marketing strategy & execution plan.

Developing and managing digital prospecting and remarketing campaigns.

Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC.

Ensuring successful planning, execution, and optimisation for key traffic KPIs via paid, organic & own media channels.

Identifying and testing new channels to continue to meet or exceed established critical metrics.

Working closely with the management to share funnel conversion improvement ideas, feedback & present results.

Key Skills Solid expertise in campaign and

channel analysis and reporting, including an experience in Google Analytics.

Excellent analytical skills and leverage data, metrics, analytics and consumer behaviour trends to drive actionable insights & recommendations.

Open-mindedness, curiosity and strong problem-solving skills.

Impeccable communication skills and a prior experience working on lead nurturing campaigns.

Expertise with CRMs

Qualification Degree in Marketing, Business

Administration or a related field. Prior experience in a similar role as

well as experience building effective multi-channel marketing strategies, including affiliate marketing, PPC, SEO, social media and other digital channels.

Preferably should have managed a minimum of Rs 2 Lac monthly budget (or equivalent) for at least 6 months in the PPC campaign.

Google certification is preferred. Should have managed a minimum 10

lacs budget per month or more. Should have worked with at least one

of the CRMs like Leadsquared, Hubspot, Salesforce, etc.

We need someone who possess a unique blend of skills tailored to the dynamic and people-oriented nature of the sports and fitness industry.

Teaming Up With Ileseum Whether you're a seasoned athlete chasing new heights or a newcomer eager to embark on a transformative journey, there's a place for you here. It's not just about what you can achieve; it's about who you can become. So, if you're ready to embrace the challenge, to sweat, to strive, and to soar, then join us at Ileseum. Together, let's redefine limits, rewrite stories, and unleash the extraordinary within.

Insight https://www.linkedin.com/company/ileseum-clubs-ltd/viewAsMember=true https://www.ileseum.club https://youtu.be/eZvK-nNQ81Isi=0c3eZf3uv4zXNh8g What sets our organization apart is not just individual power but also the teamwork that fuels our collective success. Whether brainstorming innovative strategies, refining techniques, or celebrating milestones, our team thrives on unity and mutual support. Through open communication, shared goals, and a culture of continuous learning, we amplify each other's strengths and overcome challenges as one cohesive unit.