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Performance Marketing Manager

Performance Marketing Manager

my dtc guy
  • Posted 22 days ago
  • Be among the first 10 applicants

Job Description

  • Design, implement, and optimize performance marketing strategies for B2C paid social campaigns on Meta (Facebook, Instagram) and TikTok to achieve ROI and growth objectives.
  • Analyze campaign performance, leveraging insights to optimize ad spend, targeting, and creative output.
  • Integrate email marketing campaigns, ensuring alignment with paid strategies and best practices.
  • Manage and mentor a team of media buyers, creative specialists, and CRO experts.
  • Foster a culture of collaboration, innovation, and performance excellence within the team.
  • Oversee recruitment, training, and professional development of team members.
  • Collaborate with creative teams to develop engaging ad creatives and copy that drive user engagement and conversions.
  • Implement A/B testing for creative elements, ensuring high-performing visuals and messaging.
  • Lead initiatives to enhance landing page performance, improve user experiences, and increase conversion rates.
  • Develop and test hypotheses for ongoing CRO improvements.
  • Establish and build scalable processes for creative production, paid search, and social media marketing campaigns.
  • SOP creation.
  • Ensure seamless collaboration between cross-functional teams, maintaining operational efficiency.
  • Maintain active certifications on Meta and TikTok platforms.
  • Stay updated on emerging trends and best practices in performance marketing, social advertising, and conversion strategies.
  • 5+ years of proven social ads management experience with a strong focus on B2C campaigns.
  • At least 3 years of experience managing campaigns on Meta and TikTok platforms.
  • Demonstrated expertise in email marketing best practices and multi-channel campaign integration.
  • Advanced knowledge of social and search ads platforms, campaign analytics, and performance optimization.
  • Proficiency in CRO techniques, including A/B testing and landing page optimization.
  • Strong creative and copywriting skills.
  • Active Meta Certification for advertising professionals.
  • Active TikTok Certification in advertising.
  • Proven ability to manage and lead cross-functional teams.
  • Track record of building efficient workflows and processes for creative production and performance marketing campaigns.
  • Strong analytical mindset with the ability to derive actionable insights from campaign data.
  • Excellent communication and presentation skills.
  • Highly organized and detail-oriented, with a focus on driving measurable results.
  • A computer with dual monitor setup is required
  • Computer with at least 8GB of RAM
  • Must have at least 25 MBPS internet speed
  • 40 hours a week, 8 hours a day
  • Competitive salary base
  • Permanent work-from-home setup
  • Work schedule is in Eastern Standard Time (EST), Monday-Friday only
  • Opportunities for professional development and career advancement

We're a remote-first team across 12+ countries. We value learning, ownership, and results above all.

Work from anywhere. Our 500+ team members span 12 countries and 6 time zones.

MAG School, weekly trainings, and a growth mindset baked into everything we do.

Your work directly affects $1.2B+ in e-commerce revenue across hundreds of brands.

Full-service DTC performance marketing agency. From the team behind My Amazon Guy — trusted with $1.2B+ in ecommerce sales.

Ready to scale your DTC brand Let's talk strategy.

© 2026 MAG Growth. All Rights Reserved. Part of the My Amazon Guy family.

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