Performance Marketing Manager

Company Description

Fashion Marketing is a boutique agency dedicated to driving visibility, credibility, and scalable growth for fashion and luxury brands. We focus on building a comprehensive strategy before diving into execution, ensuring that brands stand out with strong authority and consistent messaging. Our expertise spans brand building, PR, digital performance, and AI-driven discoverability, helping clients attract and retain value. With extensive experience in global markets, we seamlessly integrate website, content, PR, SEO, paid media, and platform presence to create unified growth systems for our clients.

Role Description

The Performance Marketing Manager will lead data-driven marketing initiatives to optimize digital campaigns and achieve measurable results. Responsibilities include planning and executing paid media campaigns, analyzing performance metrics, managing budgets, and developing strategies to improve ROI. This is a full-time, on-site role located in Jaipur, requiring close collaboration with creative, content, and strategy teams to ensure alignment across marketing efforts.

Qualifications

• Proficiency in Paid Media Management, including campaign setup, optimization, and performance analysis across platforms like Google Ads, Facebook Ads, and other social media channels
• Strong skills in Data Analytics, including proficiency with tools such as Google Analytics or similar platforms
• Experience in SEO and Content Optimization to ensure synergy between paid and organic marketing efforts
• Understanding of Marketing Strategy and Digital Growth, with the ability to align campaigns to broader brand and business goals
• Knowledge of Fashion and Luxury markets is highly desirable
• Exceptional communication and team collaboration skills
• Bachelor's degree in Marketing, Business, or a related field is preferred