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Performance Marketing Manager ( Bing Ads )

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Job Description

ABOUT LEARNING ROUTES

At Learning Routes, we offer a broad range of management programs to professionals who are looking to elevate their careers. Not just this, we also help students evaluate their interests and ambitions so that they pick a program that best suits them. Over the years, we have helped thousands of professionals fulfill their dreams. As Learning Routes, we are here to administer a flawless curriculum to the ones who aspire to pursue their postgraduate, diploma, or certification programs from premium management universities. Reaching out to an individual, making the process user-friendly, having cutting edge innovations, and giving a beneficial network of experts are just the basis of what we grant!

JOB DESCRIPTION

Job Title: Marketing Manager Performance Marketing
Location: Gurgaon
Experience: 58 Years
Salary: Upto Rs. 60,000 ( Negotiable Based on experience, last withdrawn salary & interview performance )
Joining: Immediate Joiner Preferred

Job Description

We are looking for a results-driven Marketing Manager Performance Marketing with 58 years of hands-on experience in managing and optimizing paid media campaigns. The ideal candidate should have strong expertise in Bing Ads (mandatory) along with Google Ads and Meta Ads, and a deep understanding of attribution models and conversion tracking strategies.

Key Responsibilities

  • Plan, execute, and optimize paid campaigns across Bing Ads, Google Ads, and Meta Ads.
  • Take complete ownership of Bing Ads campaigns (mandatory expertise).
  • Monitor and improve performance metrics including CTR, ROAS, CPA, and conversions.
  • Implement and manage attribution models and conversion tracking strategies.
  • Analyze campaign performance and provide actionable insights for optimization.
  • Manage budgets efficiently to maximize ROI.
  • Conduct A/B testing on creatives, audiences, and landing pages.
  • Coordinate with internal teams to align marketing objectives with business goals.
  • Prepare regular performance reports and dashboards.

Required Skills & Qualifications

  • 58 years of experience in Performance Marketing / Digital Marketing.
  • Mandatory: Proven experience in executing and scaling Bing Ads.
  • Strong working knowledge of Google Ads and Meta Ads (Facebook & Instagram).
  • Hands-on experience with conversion tracking, attribution models, CTR & ROAS optimization.
  • Analytical mindset with strong data interpretation skills.
  • Ability to manage multiple campaigns simultaneously.
  • Excellent communication and reporting skills.

Why Join Us

  • Opportunity to lead high-impact performance campaigns.
  • Fast-paced and growth-oriented environment.
  • Based on experience, last withdrawn salary & interview performance.
  • Immediate joining opportunity.

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About Company

Job ID: 137312771