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peak xv partners

Performance Marketing Manager | B2C Portfolio Company

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  • Posted 3 hours ago
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Job Description

One of our B2C portfolio companies is hyper-scaling, and they are now looking to hire a Performance Marketing Manager to join the business in a business critical role.

Responsibilities

  • Plan, launch, and scale web and app marketing campaigns across Meta & Google.
  • Own end-to-end campaign performance — budgets, bidding, and optimization
  • Drive improvements in CAC, ROAS, and revenue growth
  • Analyze performance deeply (beyond CTR/CPC) and identify growth opportunities
  • Run continuous A/B testing across creatives, audiences, and funnels
  • Collaborate with product, content, and category teams to improve conversion and scale

Skills & Qualifications

  • 3–6 years of experience in performance marketing / growth (D2C / B2C)
  • Strong hands-on experience with Meta Ads & Google Ads
  • Proven track record of scaling campaigns with Minimum monthly budget handled of 2cr+
  • Strong understanding of performance metrics, attribution, and funnels
  • Analytical mindset with experience in Excel / dashboards

Please apply to this role directly on LinkedIn. This is the only way to be considered for this role. Please do not DM any of our stakeholders about this position.

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About Company

Job ID: 148309517