Selected Intern's Day-to-day Responsibilities Include
- Campaign Execution & Optimization
- Assist in planning and executing paid campaigns on:
- Meta (Facebook & Instagram Ads)
- Google Ads (Search, Display, YouTube)
- LinkedIn Ads (basic exposure preferred)
- Support daily budget monitoring, bidding, and audience targeting
- Optimize campaigns for CPL, CPA, ROAS, and conversions
- Creatives & Experimentation
- Assist in testing ad creatives, copies, and formats
- Support A/B testing across audiences, creatives, and landing pages
- Coordinate with design and content teams for ad creatives
- Tracking & Analytics
- Help set up and monitor tracking using Meta Pixel, Google Tag Manager, and GA4
- Analyze performance metrics and prepare weekly/monthly reports
- Identify insights and optimization opportunities from campaign data
- Learning & Market Awareness
- Stay updated with ad platform trends, policies, and best practices
- Support scaling of high-performing campaigns and pausing underperforming ones
About Company: SMARRTIF AI is an ed-tech consulting service-provider company. We provide digital services and personalized learning experiences with continuous support to our customers who come from non-technical backgrounds and want to go into AI/ML DA/BA roles.
