Performance Marketing Expert

Performance Marketing Expert

Team: GTM · InboxKit + SendKit pod

Products: InboxKit · SendKit · Enrich · multiply.sh

Location: Remote (India) | Type: Full-time

The Opportunity

We build the infrastructure layer for outbound: InboxKit (mailbox & domain infrastructure), SendKit (sending & campaign platform), Enrich (data & enrichment APIs), and multiply.sh (AI CMO for founders). Thousands have signed up almost none of it from paid. Growth today is outbound-led (cold email, LinkedIn, sales calls) and it works, but it's one channel with a ceiling. This is our first performance marketing hire: you decide what we run, on which channels, for which product, and build the measurement to prove it.

What You'll Do

• Own paid acquisition end-to-end across Google, LinkedIn, Meta & beyond strategy, budget, creative direction, bidding
• Run the self-serve funnel as a system: ad → landing page → signup → activation → paid
• Build the attribution we're missing close the loop from spend to revenue
• Make landing pages earn their traffic, with design and content
• Position four products to four different buyers, agencies & senders (InboxKit), GTM teams (SendKit), developers (Enrich), founders (multiply.sh)
• Feed learnings back to the wider GTM pod

What We're Looking For

Must-have:

• 3+ years running paid acquisition for B2B SaaS, with real budget ownership
• Demonstrable results, what you spent, what you got, what failed, what you learned
• Strong analytical instincts, you build your own reporting and question numbers that look too good
• Working knowledge of conversion tracking & attribution, pixels, server-side events, UTM discipline, why last-click misleads
• Ability to write and direct ad creative for a technical buyer
• Worked in US Market.

Nice-to-have:

• Experience marketing developer tools, APIs, or infrastructure products
• Familiarity with the cold email/outbound ecosystem
• Hands-on with landing page builds & experimentation tooling
• Comfort using AI tooling in your own workflow
• Early-stage startup experience where efficiency mattered more than scale

How We Work

Small, fast team across four products, direct founder access, near-zero process overhead. Decisions happen in days. We use AI heavily and expect you to as well.

How to Apply

Tell us about a campaign you ran that didn't work, and what you did about it, include the numbers. Send your CV and answer to: [Confidential Information]

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We're an equal opportunity employer and welcome applicants from all backgrounds.