About Digiclaw Media:
Digiclaw Media is a growing digital marketing agency dedicated to delivering impactful marketing solutions for brands across industries. We specialize in performance-driven campaigns, creative strategy, and measurable business growth through data-backed advertising.
About the Role:
We are looking for a proactive and detail-oriented Performance Marketing Executive (PPC) to join our digital advertising team. The ideal candidate will manage and optimize paid campaigns across Google, Meta (Facebook/Instagram), and YouTube, focusing primarily on lead generation, with additional support for engagement and follower campaigns as required.
Key Responsiblities:
- Plan, execute, and manage lead generation campaigns on Google Ads, Meta Ads, and YouTube Ads.
- Run engagement, traffic, and follower campaigns as per client objectives.
- Monitor campaign performance, analyze data, and optimize to achieve target CPL, CTR, and ROI.
- Collaborate with the creative and content teams for ad visuals and copies.
- Prepare regular performance reports and present actionable insights.
- Ensure campaigns comply with platform policies and industry best practices.
- Stay updated with the latest trends, tools, and updates in digital advertising.
Requirements:
- Bachelor's degree in Marketing, Business, or related field.
- 12 years of experience in Performance Marketing / PPC Advertising.
- Practical knowledge of Google Ads, Meta Ads Manager, and campaign optimization techniques.
- Strong analytical skills and attention to detail.
- Good understanding of conversion tracking, audience targeting, and lead funnels.
- Excellent communication and reporting skills.
- Ability to manage multiple campaigns simultaneously in a fast-paced environment.
Preferred Skills:
- Familiarity with Google Analytics, Pixel and UTM tracking, and landing page optimization.
- Exposure to LinkedIn Ads or other paid media platforms.
What We Offer You:
- Competitive salary up to 35,000 per month.
- Opportunity to work with a diverse range of clients and industries.
- Supportive and collaborative work culture.
- Continuous learning and growth opportunities in digital marketing.
