Performance Marketing Executive

We are looking for a Performance Marketing Executive with 1–3 years of hands-on experience to plan, execute, and optimize paid digital campaigns. This role focuses on driving measurable growth across performance channels while continuously improving ROI and conversions.Key Responsibilities

• Plan, execute, and optimize paid campaigns on Meta (Facebook & Instagram), Google Ads, and other performance channels
• Manage daily campaign budgets, bidding strategies, and audience targeting
• Monitor and analyze key performance metrics including CTR, CPC, CPA, ROAS, and conversions
• Conduct A/B testing on ad creatives, copies, and landing pages
• Coordinate with creative and content teams to develop high-performing ad creatives
• Analyze campaign performance and prepare regular performance reports
• Identify opportunities to scale high-performing campaigns and improve ROI
• Track website and campaign performance using tools such as Google Analytics and ad dashboards

Eligibility & Skills

• 1–3 years of experience in performance marketing or paid media
• Hands-on experience with Meta Ads and Google Ads
• Strong analytical and data-driven decision-making skills
• Basic understanding of marketing funnels, conversion tracking, and pixels
• Experience with GA, GTM, or similar analytics tools is a plus
• Good communication and coordination skills

What We Offer

• Exposure to high-budget, performance-driven campaigns
• Learning and growth in a fast-paced digital environment
• Opportunity to work closely with marketing and creative teams
• Performance-based career growth