At Monrow Shoes & Bags, we believe fashion and functionality can co - exist. Fashion + comfort is the DNA of our Brand. As India's highest - rated comfort - first footwear brand and a PETA - awarded vegan brand, we're building something bold. With a growing pan - India presence and a culture rooted in innovation and ownership, this is the perfect place to make an impact. Monrow is among fastest growing D2C fashion brands in India. Monrow's core philosophy of comfort + fashion has carved out a brilliant position for them in the footwear market.
Job Summary :
We are seeking a dynamic and analytical Performance Marketng and Growth Manager to lead our digital acquisition efforts and accelerate user growth across channels. This role combines strategic thinking with hands - on execution, focusing on paid media, conversion optimization, and data - driven experimentation to scale our business.
Key Responsibilities :
- Develop and execute multi - channel performance marketing strategies to drive customer acquisition and revenue growth
- Own Budgeting, execution, and optimization across paid search, social, display, and affiliate channels
- Analyse performance, identify drop - off points, and implement CRO tactics to improve conversion rates
- Collaborate with product, design, and analytics teams to run growth experiments
- Stay ahead of digital trends, plaYorm updates, and emerging growth tactics
Requirements :
- 2 - 3 years of experience in scaling a brand on META & Google
- Performance marketing, growth hacking, or digital acquisition role
- Analyse marketplace data, sales trends, and competitive pricing to inform strategic decisions and improve sales performance.
- Strong grasp of metrics, a ibution models, and customer segmentation
- Proficient in marketplace selling plaYorms
- Exceptional communication and customer service skills.
- Self - starter with strong problem - solving skills.
- Excellent analytical skills and comfort with data - driven decision - making
- Analyse marketplace data, sales trends, and competitive pricing to inform strategic decisions and improve sales performance.
- Continuously monitor reviews and address any customer service issues that arise on the marketplace plaYorms, ensuring a high level of customer satisfaction.
- Monitor marketplace policies and regulations to ensure compliance.
- Creative mindset with a bias for rapid experimentation and iteration
Preferred Skills :
- Experience in D2C growth environments
- Who wants to evolve their skill beyond performance marketing
- Explores of how P&L of D2C brands are scaled
- Genuine holistic growth strategy learner
- Understand consumer journeys and can apply A/B testing to optimize funnels
- Familiarity with marketing automation tools and CRM plaYorms
- Knowledge Organic growth strategies
- Strong communication and stakeholder management skills
Perks :
- Competitive earning + Outstanding learning
- Blazing - fast ad creatives, powered by our agile in - house content team.
- Opportunity to shape growth strategy in a fast - paced environment
- Collaborative culture with room for innovation and experimentation
- Access to learning resources and career development
- Health Insurance
Our Culture :
We're a team that celebrates small wins and big ideas. You'll find the freedom to execute your vision, backed by a tribe of young, energetic teammates who bring fresh perspectives and infectious enthusiasm. We believe in creating a space where you feel seen, heard, and supported. We believe in sharp thinking, strong ownership, and real growth. There's room to ask questions, take risks, and build things you're proud of.
