Performance Marketer

Job Title: - PPC Executive

Job Description:

We are seeking a highly skilled PPC Executive to manage and optimize our online advertising campaigns across Google Ads, LinkedIn, and other digital platforms. The ideal candidate should have experience in PPC campaign management, keyword research, and data analysis to maximize ROI and drive high-quality leads.

About Us:

Qualysec Technologies is a cybersecurity company specializing in Web & Mobile Penetration Testing, Source Code Review, IoT, and Cloud Security, helping organizations strengthen their security posture.

Since 2020, we've delivered security consulting to global clients across Finance, Government, Healthcare, Insurance, and emerging tech sectors like AI/ML, IoT, and Blockchain. Our expert team leverages modern methodologies to protect critical assets.

We foster a growth mindset, enable fast career progression, encourage open feedback, and support continuous skill development.

Qualysec – Securing systems, building careers

Qualification: - Any Graduates

Experience: - 3 to 5 Years

Location: -Bhubaneswar

Job Type: - Full Time

Responsibilities:

· Conducting research and analysing data to identify the most effective keywords and targeting strategies for our PPC campaigns.

· Developing, implementing, and optimizing PPC campaigns across platforms such as Google Ads and LinkedIn Ads for B2B clients.

· Generate the leads through Google Ads.

· Ensuring that campaigns are targeted effectively to reach the right audience.

· Monitoring and analysing campaign performance metrics regularly to identify opportunities for improvement and adjusting campaigns accordingly.

· Staying up-to-date with the latest PPC trends and best practices and utilizing this knowledge to continuously improve campaigns.

Required Skills:

• A good understanding of how PPC fits into the wider area of digital marketing.
• Experience using tools such as Google AdWords.
• Strong analytical skills
• Excellent attention to detail
• The ability to think strategically and develop innovative marketing strategies
• The ability to present information effectively to a range of audiences
• Strong relationship-building & excellent communication skills.

Benefits:

· Competitive Compensation: Attractive salary with performance-based bonuses, PF benefits, and on-time payouts.

· Ownership & Campaign Impact: End-to-end ownership of digital campaigns (SEO, SEM, paid ads), with the autonomy to plan, execute, and optimize for performance and ROI.

· Career Growth & Learning: Continuous upskilling in digital marketing tools, analytics, and paid advertising platforms, with clear growth opportunities.

· Recognition & Performance Rewards: Performance-driven appraisals, bonuses, and recognition for achieving campaign targets, lead generation, and ROI milestones.

· Work Culture: Collaborative, fast-paced environment with flexible work culture, team engagement activities, and a strong focus on work-life balance.