Performance Marketer Executive (from marketing agency)

About The Opportunity

A fast-paced digital marketing agency delivering performance-driven growth for startups and mid-market brands across India. We specialize in scalable customer acquisition,Conversion Rate Optimization (CRO), and data-led campaign management—helping clients turn ad spend into measurable revenue. You'll work with high-impact clients, fast-moving teams, and cutting-edge tools to drive real business outcomes.

Role & Responsibilities

• Plan and execute paid media campaigns across Meta, Google Ads, and emerging platforms like TikTok and YouTube.
• Optimize ad creatives, audiences, and bidding strategies to maximize ROAS and lower CPA.
• Build and interpret dashboards in Google Analytics, Meta Ads Manager, and third-party trackers to report on campaign performance.
• Collaborate with creative and copy teams to A/B test ad variations and landing pages for higher conversions.
• Manage daily budgets, scaling winning campaigns while pausing underperformers with data-backed decisions.
• Stay ahead of platform algorithm updates, industry trends, and competitor moves to maintain performance edge.
  
  

Skills & Qualifications

• Must-Have
• Google Ads
• Meta Ads Manager
• Google Analytics 4
• UTM Tracking
• Facebook Pixel
• Conversion Rate Optimization
• Ad Creative Testing
• ROAS Optimization
• Preferred
• TikTok Ads
• Looker Studio
• Google Tag Manager
  
  

Benefits & Culture Highlights

• On-site in India with hybrid flexibility for high performers.
• Performance bonuses tied directly to campaign ROI.
• Weekly learning sessions + access to premium marketing tools and certifications.
  
  

Skills: marketing agency,conversion rate optimization,google,analytics,conversion rate,google ads,campaigns