Company Description DB Digital (Dainik Bhaskar Digital) is a digital products company focused on building high-quality news and content experiences for audiences across India. Backed by The Dainik Bhaskar Group, India's largest newspaper network, DB Digital reaches tens of millions of consumers in multiple languages such as Hindi, Gujarati, and Marathi. The team is driven by a vision to deliver better, more personalized news and information products for hundreds of millions of mobile-first users. DB Digital values curiosity, ambition, resourcefulness, and rapid learning, and offers a culture that supports growth and experimentation. Team members collaborate in a startup-like environment, building products that solve real problems for millions of users and gaining skills useful for future entrepreneurial ventures.
Role Description This is a paid internship role for a Marketing Intern based on-site in Lucknow. The intern will support day-to-day digital and offline marketing activities, including assisting with campaign planning, execution, and performance tracking. Responsibilities include conducting market research on user behavior and competitor activities, helping create basic marketing materials, and coordinating with sales or product teams to support promotional initiatives. The intern will interact with users or partners as needed, contribute to reporting and documentation, and learn how data-driven marketing supports product growth. This role is designed to provide hands-on experience in marketing within a fast-paced, consumer technology environment.
Qualifications
- Candidates should possess strong Communication and Customer Service skills to interact effectively with users, internal teams, and external partners.
- Candidates should possess Market Research skills to analyze trends, user needs, and competitor activities, and present insights clearly.
- Candidates should possess Marketing Strategy and basic Marketing execution skills to support campaign planning, content support, and performance tracking.
- Candidates should possess Sales-related skills and a comfort with outreach activities to assist with lead generation or promotional initiatives when required.
- Strong analytical thinking, attention to detail, and familiarity with basic Excel or Google Sheets for data handling.
- Interest in digital media, consumer technology, and content products targeting Indian audiences.
- Ability to work collaboratively in a small team, take initiative, and learn new tools and techniques quickly.
- Pursuing or recently completed a degree in Marketing, Business, Communications, Media, or a related field is preferred.
