Paid Ads Specialist

We are seeking an enthusiastic and experienced Paid Ads Specialist to join our dynamic team. This role demands a proactive individual who can efficiently manage and execute up to 4-6 medium to large client accounts. As a growth marketer, you will play a pivotal role in shaping client relationships, strategizing, and executing Meta ad campaigns, and leveraging other channels like Google Ads, Email Marketing, and WhatsApp Marketing for retention.

Key Responsibilities

• Lead account management for up to 4-6 medium to large accounts.
• Develop and execute innovative strategies for Meta ad campaigns with a focus on conversion strategies for D2C brands
• Along with Meta, you should utilize Google Ads, Email, and WhatsApp Marketing for client retention and revenue scaling.
• Actively engage in client communication and relationship building.
• Analyze and optimize campaigns for enhanced profitability.
• Collaborate with the team to integrate multi-channel marketing efforts.
• Collaborate with creative and content teams to develop compelling ad creatives and messaging that resonate with target audiences.
• Monitor competition and provide suggestions for improvement.
• Stay up-to-date with the latest Facebook and Google advertising trends and best practices to ensure a competitive edge.

What we need from you

1. In-depth knowledge and experience in paid ads management for D2C brands on Meta.

2. Proficient in Google Ads and retention marketing strategies.

3. Proven track record in managing and scaling digital marketing campaigns..