Outreach Executive

Job Title: Outreach Executive

Department: Admissions & Outreach

Location: Bengaluru, Karnataka

Reporting To: Chief Marketing Officer

About Dayananda Sagar University

Dayananda Sagar University (DSU) is committed to nurturing future leaders through world-class education, innovation, and industry-integrated learning. We seek passionate professionals to strengthen our engagement with schools and pre-university colleges and support student recruitment initiatives.

Position Summary

The Outreach Executive will be responsible for building and maintaining strong relationships with schools, PU colleges, principals, counsellors, and educators. The role involves conducting outreach activities, organizing career guidance sessions, promoting university programs, generating prospective student leads, and supporting admissions objectives across assigned regions.

Key Responsibilities

School & PU College Engagement

Develop and maintain strong relationships with school principals, PU college managements, career counsellors, and teachers.

Plan and execute regular visits to schools and coaching institutes.

Identify new partnership opportunities with schools for academic and career-related activities.

Organize Principal Meets, Counsellor Meets, and institutional networking events.

Student Outreach & Career Guidance

Conduct career guidance sessions, seminars, workshops, and presentations for students and parents.

Promote DSU academic programs, facilities, and career opportunities.

Coordinate campus visits, open houses, and university experience programs for schools.

Lead Generation & Admissions Support

Generate and maintain prospective student databases through outreach activities.

Capture, update, and monitor leads using CRM systems.

Coordinate with the admissions team to ensure timely follow-up and conversion of enquiries into applications.

Brand Promotion

Represent DSU at education fairs, exhibitions, competitions, and community events.

Ensure consistent communication of the university brand values and offerings.

Distribute promotional materials and support marketing campaigns in assigned territories.

Reporting & Market Intelligence

Submit daily, weekly, and monthly outreach reports.

Track outreach KPIs, including number of school visits, student interactions, leads generated, and admissions conversions.

Provide feedback on competitor activities, market trends, and student preferences.

Qualifications & Experience

• Bachelor degree in any discipline (Master degree preferred).
• 2–5 years of experience in educational outreach, admissions, business development, or institutional relations.
• Existing network with schools and PU colleges in Karnataka will be an added advantage.
• Experience in higher education marketing or admissions is preferred.

Skills & Competencies

• Excellent communication and presentation skills in English and Kannada.
• Strong networking and relationship-building abilities.
• Good counselling and interpersonal skills.
• Proficiency in MS Office and CRM systems.
• Self-motivated, target-oriented, and capable of working independently.
• Strong organizational and event coordination skills.
• Willingness to travel extensively across Karnataka and neighbouring states.

Key Performance Indicators (KPIs)

• Number of school and PU college visits per month.
• Number of institutional partnerships established.
• Career guidance sessions and events conducted.
• Student leads generated and qualified.
• Conversion of leads to applications and admissions.
• Satisfaction and engagement levels of partner institutions.

Additional Requirements

• Must possess a valid driving licence and own two-wheeler/four-wheeler.
• Flexible to work during weekends and admission seasons when required.
• Willingness to undertake extensive field travel.

DATE: 03-07-2026

DR. D. PREMACHANDRA SAGAR

PRO CHANCELLOR, DSU