About Company
EB1A Experts is a leading immigration services company specializing in evidence strategy and narrative development for extraordinary ability petitions, including EB-1A, EB-2 NIW, and O-1A. With 250+ employees across offices in the U.S. and India, we support clients through structured, subscription-based programs designed to showcase their exceptional achievements and qualifications.
The Mission
Your goal isn't just to manage a reputation it's to build a legacy. You will be the voice of the brand across high-authority platforms, turning our client success stories into a dominant market presence.
Key Responsibilities
1. Brand Authority & Community Engagement
- Execute proactive campaigns to elevate our Expert status on Google, Trustpilot, and industry forums.
- Build micro niche-based communities and lead discussions in elite circles (LinkedIn, Reddit, specialized forums) to build trust and high-level engagement.
2. Growth Strategies
- Proactively create the environment that generates positive reviews, authority mentions, and organic advocacy.
- Partner with Content & SEO teams to ensure our success stories rank #1 for all branded and category search queries and suppress negative search results.
- Develop a Client Champion program to turn successful EB-1A recipients into long-term brand ambassadors.
3. Crisis & Response Management
- Establish a proactive reputation risk monitoring framework to identify early signals of negative sentiment, misinformation, or competitive attacks.
- Develop structured response protocols and escalation matrices for reviews, public criticism, and sensitive client matters.
- Lead timely, brand-aligned responses across platforms while safeguarding credibility and professionalism. Partner with Legal and PR teams to manage high-impact situations, media inquiries, and potential reputation escalations.
4. Tracking & Optimization
- Sentiment Analytics: Track brand health and share actionable insights with leadership to keep us ahead of market trends.
- Monitor search visibility, review ratings, brand mentions, and authority signals to continuously optimize ORM performance.
Who You Are
- You bring 5+ years of professional experience with demonstrated success in managing and scaling Online Reputation profiles for brands or high-visibility businesses.
- A Storyteller & Connector: You know how to translate a complex legal win into a compelling Extraordinary success story, and you enjoy engaging with high-net-worth individuals and industry thought leaders.
- Strategic & Proactive: You don't wait for reviews; you create the environment that generates them.
- Community Architect: You have a proven track record of building and moderating micro-niche communities on Reddit, LinkedIn, or Discord.
- Analytical Mindset: You treat reputation as data, using sentiment analysis to drive brand pivots and leadership decisions.
