- Online Reputation Management (ORM) Associate
Job Overview
We are seeking a proactive and detail-oriented
Online Reputation Management Associate to build, protect, and enhance our brand's image across digital platforms. The role focuses on monitoring online sentiment, fostering positive engagement, and handling brand-related concerns with professionalism and agility.
Key Responsibilities
- Problem Resolution
- Develop and implement protocols for addressing customer feedback and resolving issues efficiently.
- Act as the primary contact point during brand-related concerns, ensuring quick communication and escalation to relevant teams.
- Coordinate with internal departments to ensure prompt issue resolution and maintain brand integrity.
- Growth & Brand Building
- Strategically build and manage communities on platforms such as Reddit and Quora.
- Manage Google Maps listings for all registered business locations.
- Develop and execute content and engagement strategies for LinkedIn to strengthen brand presence.
- Identify and participate in relevant online discussions to promote a positive brand image.
- Monitoring & Reporting
- Track brand mentions, sentiment, and keywords across digital channels using social listening tools.
- Monitor and analyze daily reviews, comments, and postsboth positive and negative.
- Generate regular performance and sentiment reports with actionable insights for internal teams.
- Provide data-backed recommendations to enhance public perception and customer trust.
Qualifications
- Exceptional written and verbal communication skills with the ability to adapt tone across various platforms.
- In-depth understanding of Reddit, Quora, LinkedIn, and YouTube community dynamics.
- Strategic mindset with the ability to balance crisis management and brand building.
- Working knowledge of SEO principles and Search Engine Reputation Management (SERM).
- High level of professionalism, discretion, and judgment in handling sensitive situations.
Education & Experience
- Bachelor's or Master's degree in Marketing, Communications, Public Relations, or a related field.
- 6 months2 years of experience in Online Reputation Management, Social Media Management, or Digital PR.
- Familiarity with social listening and reputation management tools such as Brand24, Mention, or Google Alerts.
- Experience or case studies in reputation management or crisis communication is an added advantage.
Why Join Us
- Be part of a dynamic team shaping the brand's digital presence.
- Gain hands-on experience in community engagement, brand strategy, and ORM tools.
- Opportunity to contribute directly to brand trust and visibility in a fast-evolving digital landscape.
