New Product Development (NPD) - Fragrance/ Perfumes

NPD + Brand Development - Fragrance or Perfumes

The Principal Associate will lead the team and manage end-to-end product development for fragrance categories - from concept to commercialization - working closely with manufacturers,

packaging, design, and cross-functional teams to deliver high-quality, on-trend, and commercially viable products.

Key Responsibilities

Own the complete NPD lifecycle for fragrances: ideation, feasibility, formulation, sampling,

testing, scale-up skus, and launch.

Work with manufacturers and labs on formulations, trials, costing, MOQs, timelines, and

production readiness.

Collaborate closely with Packaging Manager and Designers to ensure product-pack-brand

alignment.

Manage project timelines, critical paths, and cross-team coordination.

Track trends, competitor landscape, and innovation opportunities.

Ensure quality, regulatory compliance, and documentation.

Drive cost optimization while maintaining product performance and brand promise.

Requirements

Manage end to end Fragrance Category - NPD life cycle, will have a team

Own the core NPD - core + innovation forward strategy, benchmarking competition and future

forward trends.

Working with the revenue and category team to identify trends, work ahead of the competition.

Strong understanding of formulations/textures/formats, trend forward ingredients, fragrance

development, and packaging compatibility.

Excellent project management and stakeholder collaboration skills.

Trend-driven, detail-oriented, and commercially sharp.

Excellent Excel and Power Point Skills for data analysis and Core/strategy presentations