National Key Account Manager – Modern Trade

• Drive end-to-end business relationships with key accounts across Food, Beauty, and Personal Care categories.

• Manage sell-in, sell-out, and in-store visibility across modern trade retailers such as Dmart, Spencers, Reliance Smart, Big Bazaar, Metro, and More.

• Build and maintain strong relationships with category managers, regional buyers, and key stakeholders at store level.

• Lead Joint Business Planning (JBP), including commercial negotiations, calendar planning, and trade terms.

• Plan and execute promotional activities, sampling, seasonal campaigns, and in-store visibility initiatives.

• Ensure optimal planogram execution, shelf share, assortment planning, and stock availability.

• Collaborate with internal teams including Marketing, Supply Chain, and Commercial Finance for seamless execution.

• Analyze sales data to identify trends, growth opportunities, and implement corrective measures where needed.

• Regularly review performance with retailers and design customized solutions to drive growth.