Meta Marketing Specialist

THRIVECORE – Online Fitness Training Studio is looking for a Meta Marketing Specialist who can independently manage our complete Meta marketing function.

We are not looking for someone who only runs ads. We need someone who can handle Meta strategy, audience research, campaign planning, lead generation, creative direction, retargeting, tracking, analytics and continuous optimization.

Role -Meta Marketing Specialist

Salary- 20,000/month – Fixed

Experience 1–3 years

Location- Pune / Remote

Job Type- Full-time

What You'll Handle

• Complete Meta strategy for Facebook & Instagram
• Lead generation with focus on genuine, quality leads
• Campaign planning, execution, testing & optimization
• Audience research and retargeting
• Creative & ad-copy direction
• Pixel, tracking & campaign analytics
• CPL, lead quality, conversion & budget optimization
• Regular performance analysis and strategic recommendations

What We're Looking For

• Strong hands-on Meta expertise
• Strategic thinking + independent execution
• Experience managing advertising budgets efficiently
• Strong understanding of lead generation & conversion
• Ability to analyse data and continuously optimize
• Fitness/health/wellness experience is a plus, but not mandatory

We want someone who knows how to make the budget work smarter — not simply spend more.