Company Description
The Digital House is a creative digital marketing company specializing in delivering innovative solutions for SMEs and local businesses. We help clients enhance their online visibility, boost audience engagement, and drive sales while building strong brand reputations. Our team works with businesses across various industries, tailoring strategies to meet their unique needs. We are committed to providing top-quality service to achieve our clients business goals.
Role Description
This is a full-time, on-site role for a Meta Ads Specialist, based in Ahmedabad. The Meta Ads Specialist will be responsible for planning, implementing, and managing campaigns on Meta (Facebook and Instagram) platforms to achieve client goals. Day-to-day tasks include creating targeted ads, analyzing campaign performance, optimizing ads based on results, monitoring budgets, and ensuring a high ROI for clients. Collaboration with the creative and marketing teams will be essential for crafting effective campaigns.
Qualifications
- Expertise in Meta Ads, including Facebook and Instagram advertising for campaign planning and optimization
- Strong knowledge of audience targeting, A/B testing, and analytics tools
- Experience in budget management and maximizing return on ad spend (ROAS)
- Familiarity with advertising policies, compliance, and performance best practices
- Exceptional analytical and problem-solving skills
- Clear and professional communication skills for team collaboration and client reporting
- Experience with additional paid media platforms or certifications in Meta Ads will be an advantage
- Bachelor's degree in Marketing, Advertising, Business Administration, or a related field
