We are looking for a performance-driven Meta Ads Specialist with 2–3 years of hands-on experience in managing and optimizing Meta campaigns for Fintech or BFSI clients. The ideal candidate should possess strong client servicing skills, good communication abilities, and a solid understanding of lead generation and performance marketing strategies.
Key Responsibilities:
- Plan, execute, and optimize Meta (Facebook & Instagram) ad campaigns.
- Manage lead generation campaigns focused on performance and ROI.
- Work closely with clients and internal stakeholders for campaign planning and reporting.
- Analyze campaign performance metrics and provide actionable insights.
- Handle budget allocation, audience targeting, A/B testing, and scaling campaigns.
- Prepare regular performance reports and client presentations.
- Coordinate with creative and content teams for ad copies and creatives.
Required Skills:
- Minimum 2–3 years of experience in Meta Ads/Performance Marketing.
- Prior experience handling Fintech or BFSI clients is mandatory.
- Strong understanding of CPL, CAC, ROAS, and other performance metrics.
- Good communication and client management skills.
- Hands-on experience with Meta Ads Manager and campaign optimization.
- Ability to manage multiple client accounts simultaneously.
Preferred:
- Candidates who are aware of Andromeda's business model and loan distribution ecosystem will be preferred.
- Experience in handling high-budget lead generation campaigns.