Meta Ads Performance Marketer / Media Buyer

**We're Hiring: Meta Ads Performance Marketer / Media Buyer**

Vybes Lifestyle is looking for a **performance-driven Meta Ads Media Buyer** who understands D2C, creative testing, and scaling.

This is not a basic boost posts role.

We're looking for someone who can take ownership of Meta Ads, test creatives aggressively, analyze numbers deeply, and scale winning campaigns profitably.

**Role & Responsibilities:**

* Plan, launch, and manage Meta Ads campaigns for Vybes Lifestyle

* Test new creatives, hooks, angles, offers, and audiences

* Identify winning ads and scale them with proper campaign structure

* Work on ABO, CBO, Advantage+, retargeting, and scaling campaigns

* Track daily performance across CPP, ROAS, CTR, CPC, CPM, frequency, and spend

* Understand product margins and optimize campaigns for profitable growth

* Give clear creative feedback to designers/video editors based on ad performance

* Build a consistent creative testing pipeline

* Prepare daily/weekly performance reports and action plans

* Stay updated with Meta Ads trends, D2C marketing, and creative formats

**Who We're Looking For:**

* Experience running Meta Ads for e-commerce / D2C brands

* Strong understanding of creative testing and scaling

* Good analytical mindset — should know how to read numbers, not just launch ads

* Experience with Shopify brands will be a plus

* Should be proactive, fast-moving, and performance-focused

* Should understand that creatives drive Meta performance

**Salary:** ₹40,000 – ₹50,000 per month (based on experience)

**Work Mode:** Work From Office

**Location:** Pune

**Brand:** Vybes Lifestyle

If you have experience scaling D2C brands on Meta and love testing creatives, we'd love to connect.

Interested candidates can DM their resume + past campaign experience.