Job Title: Media Buyer / Performance Marketing
Location:Sector 63, Noida (Onsite)
Working Days:Monday to Friday
Shift Timings:12 PM to 9 PM IST
Job Description:
We are seeking a highly skilledMedia Buyer / Performance Marketing Specialistwith a strong background in thee-commerce industry, preferably with experience working onShopify and Amazon. The ideal candidate should have3+ years of experience in managing and optimizing advertising campaignsacross multiple platforms, particularly forcosmetics, beauty, personal care, or related product categories.
Responsibilities:
- Plan, create, and manage high-performing advertising campaigns onGoogle Ads, Meta Ads, TikTok Ads, and other relevant platforms.
- Develop and implement data-driven strategies to optimize ad performance and achieve target KPIs.
- Conduct in-depth audience research and market analysis to refine targeting and maximize ROI.
- Monitor, analyze, and report on campaign performance, providing insights and actionable recommendations for continuous improvement.
- Collaborate closely with themarketing and e-commerce teamsto align advertising efforts with overall business objectives.
- Stay up-to-date with industry trends, platform updates, and emerging advertising opportunities.
Requirements:
- At least 3+ years of experiencein media buying or performance marketing, specifically within thee-commerce industry(Shopify & Amazon experience preferred).
- Proven experience in running successful ad campaigns forcosmetics, beauty, personal care, or similar product categories.
- Strong expertise inGoogle Ads, Meta Ads, TikTok Ads, and other digital advertising platforms.
- Experience withGoogle Analytics and data-driven decision-makingto optimize campaigns.
- Strong analytical and problem-solving skills, with the ability to interpret data and adjust strategies accordingly.
- Excellent communication and collaboration skills.
- Experience with other digital marketing channels is a plus.
Job Types: Full-time, Permanent
