About The Role
We are looking for a
Media Buyer – GAM Arbitrage with 1–2 years of hands-on experience in
Google Ad Manager (GAM) arbitrage / traffic arbitrage.
The ideal candidate should have strong expertise in
Meta Ads, experience managing high-volume ad spends, and a proven ability to acquire and scale profitable traffic across multiple GEOs while maintaining healthy margins.
Key Responsibilities
- Plan, launch, manage, and optimize traffic acquisition campaigns primarily through Meta Ads for GAM arbitrage.
- Scale profitable campaigns while maintaining target ROI and profit margins.
- Manage and optimize significant monthly advertising budgets.
- Monitor publisher revenue, traffic quality, RPM, CPC, CTR, ROAS, and overall campaign profitability.
- Analyze campaign and publisher performance to identify opportunities for optimization and scaling.
- Test and optimize audiences, creatives, placements, campaign structures, and bidding strategies.
- Identify high-performing GEOs and scale campaigns accordingly.
- Continuously experiment with new traffic sources, campaign strategies, and optimization techniques.
- Work closely with the Creative Team to develop and improve ad creatives for better campaign performance.
- Track market trends and competitor strategies to identify new opportunities in traffic arbitrage.
Requirements
- 1–2 years of relevant experience in GAM arbitrage, traffic arbitrage, or a similar performance marketing role.
- Strong hands-on experience with Meta Ads Manager for traffic acquisition.
- Experience managing $100,000+ monthly ad spend.
- Strong understanding of Traffic Arbitrage, RPM, CPC, CTR, ROAS, ROI, and yield optimization.
- Proven experience scaling profitable campaigns across multiple GEOs.
- Strong analytical and data-driven approach to campaign optimization.
- Ability to make quick, performance-based decisions and troubleshoot campaign issues.
Preferred Skills
- Hands-on experience with Google Ads, TikTok Ads, and Taboola.
- Basic knowledge of Canva for creative development and modifications.
- Basic video editing skills using CapCut, Adobe Premiere Pro, or similar tools.
- Experience working with international GEOs and performance-driven campaigns.
What We're Looking For
- Strong ownership and accountability for campaign performance.
- A performance-focused mindset with a strong understanding of numbers and profitability.
- Ability to work in a fast-paced environment and manage multiple campaigns simultaneously.
- Curiosity to test, learn, experiment, and continuously improve campaign performance.
Skills: google ads,google ads manager,arbitrage
