Marketing Specialist

Company Description QLS Biocelsius India Private Limited is a biomedical equipment manufacturing company located near Kochi, Kerala, India. The organization focuses on developing and producing specialized biomedical devices that support healthcare providers and laboratories. Team members collaborate closely with engineering, quality, and production functions to deliver reliable products to the medical market. Working at QLS Biocelsius offers opportunities to contribute to healthcare innovation while being part of a growing company in a dynamic industrial hub near Kochi.

Role Description The Marketing Specialist role is a full-time, on-site position based in Thalayolparambu. This role involves planning and executing marketing campaigns to promote biomedical equipment to healthcare institutions, distributors, and other stakeholders. Day-to-day responsibilities include conducting market research, analyzing competitor activity, and supporting the development of marketing strategies and sales plans. The Marketing Specialist will create and manage marketing materials, coordinate with the sales team, and maintain strong relationships with customers through responsive communication and service. The role also includes tracking campaign performance, preparing reports, and providing insights to optimize marketing and sales outcomes.

Qualifications

• Candidates should possess strong Communication and Customer Service skills to engage professionally with clients, partners, and internal teams.
• Candidates should possess Market Research and Marketing Strategy skills to identify opportunities, segment markets, and support data-driven decision-making.
• Candidates should possess Sales and basic Marketing skills to support lead generation, product promotion, and conversion activities.
• Candidates should have proficiency in MS Office and digital marketing tools, along with the ability to prepare clear presentations and reports.
• Candidates should demonstrate strong analytical thinking, attention to detail, and the ability to work collaboratively in an on-site environment.
• A bachelor's degree in Marketing, Business, Life Sciences, or a related field is preferred; experience in healthcare or biomedical products is an advantage.

Experience

0-2 years experience in similar role