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Marketing Manager / Sr. Marketing Executive (Real Estate)

Marketing Manager / Sr. Marketing Executive (Real Estate)

TG Developers
5-10 Years
Not Disclosed
  • Posted 2 hours ago
  • Be among the first 10 applicants

Job Description

About TG Developers:

TG Developers is a fast-growing Bangalore-based residential real estate company with an ambitious vision — 10 acres of premium development by 2027. We build homes that people are proud to live in, and we are building a brand that people aspire to be a part of. From our ongoing Legacy and Icon projects to the launches ahead, every project is an opportunity to tell a story that moves people — from interest to ownership. We are now looking for a Marketing Manager (or a sharp Senior Marketing Executive ready to step up) who will own our brand end-to-end and drive it forward.

The Role:

You will be the sole brand lead for TG Developers — the person who shapes how the market sees us, how buyers feel when they walk into a site, and how a 1,000-prospect pipeline turns into booked homes. You will have full ownership of everything marketing.

What You Will Do:

● Project launches: Plan and execute end-to-end GTM for new residential launches — brand positioning, campaign themes, media buying, and on-ground activations.

● ATL campaigns: OOH (hoardings, sites, transit media), print, radio, and PR — from brief to execution.

● BTL and on-ground: Site branding, experience centres, broker meets, homebuyer events, and channel partner activations.

● Digital marketing: Social media strategy, performance marketing (Meta/Google), email/WhatsApp drips, and SEO/content for brand recall.

● Sales enablement: Produce all marketing collateral — brochures, brand films, walkthroughs, price sheets — to arm the sales team.

● Channel partner marketing: Develop campaigns, toolkits, and events targeting broker/CP network to drive referrals and EOIs.

● Brand and agency management: Brief, manage, and review creative agencies, media vendors, and production houses.

● Analytics and reporting: Track EOI volumes, campaign ROI, conversion rates, and present monthly marketing MIS.

Who We Are Looking For:

● 5–10 years of marketing experience, with at least 2 years in residential real estate (Bangalore experience preferred)

● Proven track record of driving EOIs and conversions from marketing campaigns

● Hands-on with ATL, BTL, digital, and CRM — not just strategy, but execution

● Comfortable managing multiple agencies simultaneously and holding them to timelines

● Strong visual sensibility — you know what are premium and looks and feels like

● Data-oriented — you track what works and cut what doesnt

● High-energy, ownership mindset — you treat the brand like it your own

Why TG Developers

● You will own the marketing function .

● Direct access to the founder and fast decision-making

● Multiple project launches in the pipeline .

● Growing team, growing brand, growing city .

How to Apply:

Send your CV and a brief note on a campaign you are most proud of to: [Confidential Information] along with your CTC details.

Mention : Marketing Manager — LinkedIn in the subject line.

Regards

More Info

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Key Skills

on-ground activations

analytics and reporting

ATL campaigns

channel partner marketing

About Company