Company Description PITAMBER PUBLISHING COMPANY LIMITED is a publishing organization headquartered in New Delhi, India, with operations supporting readers and educational stakeholders across the region. The company is based at 888 East Park Road, Karol Bagh, a well-known commercial and cultural hub in Delhi. As a growing publisher, PITAMBER focuses on providing quality content and printed materials that serve diverse learning and reading needs. Team members can expect a collaborative environment that values reliability, clarity in communication, and commitment to timely delivery. The company offers opportunities to contribute to impactful publishing projects and to grow within the industry.
Role Description The Marketing Manager role is a full-time, on-site position based in Hathras. The person in this role will plan and execute marketing campaigns to promote the company's publications, including print and digital products. Day-to-day responsibilities include developing and managing marketing plans, coordinating with sales, editorial, and distribution teams, and overseeing promotional activities such as events, school visits, and trade fairs. The Marketing Manager will monitor market trends, conduct competitor and customer analysis, and use insights to refine positioning and messaging for key titles. The role also involves managing budgets, tracking campaign performance, preparing regular reports, and building strong relationships with institutional clients, distributors, and other partners.
Qualifications
- Proven experience in marketing management, ideally within publishing, education, or media.
- Strong skills in campaign planning, brand positioning, and go-to-market strategy development.
- Ability to conduct market research, analyze data, and translate insights into actionable plans.
- Excellent written and verbal communication skills, with the ability to adapt messaging for different audiences.
- Experience coordinating events, trade shows, or on-ground promotional activities.
- Comfort with basic digital marketing tools and channels (e.g., social media, email marketing, online promotions).
- Demonstrated ability to collaborate with cross-functional teams and manage multiple projects simultaneously.
- Strong organizational and time-management skills, with attention to detail and follow-through.
- Bachelor's degree in Marketing, Business, Communications, or a related field; an advanced degree is an advantage.
- Prior experience in the Hathras or wider Uttar Pradesh market, or familiarity with educational institutions in the region, is beneficial.
