Marketing Manager
- Posted 3 months ago
- Be among the first 20 applicants
Job Description
Key Responsibilities:
- Strategic Planning & Branding
- Develop and implement marketing strategies aligned with hotel objectives.
- Ensure consistent brand messaging across all channels (online & offline).
- Plan annual marketing budgets and campaigns.
- Digital & Social Media Marketing
- Manage hotel's social media presence, website, and online reputation.
- Run digital ad campaigns (Google Ads, Meta, etc.) to increase bookings.
- Monitor and optimize SEO/SEM for better visibility.
- Promotions & Campaigns
- Create innovative promotions for rooms, banquets, events, and restaurants.
- Coordinate with sales and operations for campaign execution.
- Develop partnerships with OTAs, travel agents, and influencers.
- Content & Collateral Development
- Oversee creation of brochures, newsletters, press releases, and promotional materials.
- Collaborate with designers/photographers for hotel branding materials.
- Market Research & Analytics
- Analyze market trends, competitors, and customer preferences.
- Track ROI of marketing campaigns and prepare monthly performance reports.
- Suggest innovative approaches to maximize occupancy and revenue.
- Public Relations & Events
- Build relationships with media, influencers, and community partners.
- Organize press meets, hotel events, and CSR activities for brand visibility.
- Bachelor's/Master's degree in Marketing, Hospitality Management, or related field.
- Minimum 5–7 years of marketing experience (hospitality industry preferred).
- Strong knowledge of digital marketing, social media, and branding.
- Excellent communication, presentation, and networking skills.
- Creative mindset with ability to generate innovative ideas.
- Proficiency in marketing tools (Google Analytics, CRM, Canva, Photoshop, etc.).
More Info
Key Skills
About Company
Skills:
D2C, campaign performance optimisation, Consumer Insights, brand performance marketing, business impact, partnerships, social media
Skills:
Ms Excel, Databases, Export Documentation, International Quotations, Export Procedures, Linkedin, Online B2B Platforms, International Sales, Lead Generation, Payment Terms, Export Sales, Shipping, Business Development, Incoterms, CRM, Commercial Terms, Presentation Skills, Negotiation, Direct Prospecting, Exhibitions, Lead-Management Tools, Email Marketing, B2B Portals
Skills:
Shopify, Google Ads, Creative direction, CRM, WhatsApp marketing, GA4, Tracking and attribution
Skills:
campaign tracking , influencer marketing, influencer discovery tools, analytics dashboards, social media platforms, creator-led campaigns, influencer ecosystems
Skills:
social media strategy , Ms Office 365, SAP, Digital Marketing, CRM, Event Management, Lead pipeline generation, communication, Salesforce