Marketing Manager

JOB DESCRIPTION

MARKETING MANAGER – PIPES, FITTINGS, SPOOLS & SKIDS

Company

Kisaan Techno Forge Pvt. Ltd.

Location

Sikandrabad, Uttar Pradesh

Department

Marketing & Business Development

Reports to

Director / Managing Director

Employment

Full-time

Experience

5+ years relevant experience

Business Scope

Domestic & Export

Products

Pipes • Fittings • Spools • Skids

1. POSITION PURPOSE

Lead business development and sales for pipes, fittings, fabricated piping spools and skids; build a strong customer/project pipeline; secure profitable orders; and ensure disciplined coordination from enquiry through payment collection and customer satisfaction.

2. KEY RESPONSIBILITIES

• Develop and execute annual/quarterly sales and business-development plans for domestic and export markets.

• Identify and develop EPCs, OEMs, consultants, project owners, industrial customers, institutional buyers and approved-vendor opportunities.

• Generate enquiries through customer visits, references, tenders, exhibitions, industry networks and digital channels; maintain a live CRM/sales pipeline.

• Understand drawings, specifications, scope of supply, materials, applicable codes/standards, inspection requirements and delivery expectations.

• Coordinate techno-commercial quotations, costing, margins, payment terms, delivery schedules, clarifications, negotiations and order finalisation.

• Drive enquiry-to-order conversion, order booking, revenue, contribution margin and collections; protect commercial discipline.

• Track projects and market intelligence: demand, pricing, competitors, upcoming projects and customer/vendor-registration requirements.

• Coordinate with Engineering, Estimation, Production, Planning, Purchase, Quality, Dispatch and Finance to ensure realistic commitments and timely execution.

• Support contract review, pre-order meetings, customer documentation, complaint resolution and recovery of overdue payments.

• Develop repeat business and strategic/key-account relationships; represent the company at customer meetings, exhibitions, conferences and vendor meets.

• Lead/mentor the marketing team, set measurable targets, review performance and ensure systematic enquiry, quotation, order and customer-feedback tracking.

3. TARGET MARKETS / CUSTOMER SEGMENTS

Oil & Gas • Petrochemicals • Chemicals • Power • Water Treatment • Pharmaceuticals • Infrastructure • Process Equipment • EPC Projects • Engineering & Manufacturing • OEMs and Industrial Buyers.

4. KEY DELIVERABLES / KPIs

• Sales & order booking versus target; revenue and contribution margin.

• Qualified pipeline value/coverage, enquiry-to-order conversion and quotation turnaround.

• New customers/accounts, repeat orders and customer retention.

• Domestic/export business growth and project/customer penetration.

• On-time commercial follow-up, order execution coordination and collection/DSO performance.

• Customer satisfaction, complaint closure and accuracy/timeliness of management reporting.

5. QUALIFICATION & EXPERIENCE

• Bachelor's degree in Engineering, Business Administration, Marketing or related discipline; B.E./B.Tech (Mechanical/Production/Industrial) preferred.

• MBA in Marketing/Business Development is desirable.

• Minimum 5 years relevant B2B industrial marketing/sales/business-development experience; experience in pipes, fittings, piping fabrication, spools, skids, process equipment or engineering products preferred.

• Exposure to EPC/OEM/consultant/project procurement, vendor registration, pre-qualification and tendering is desirable.

• Established industry/customer network and experience with major engineering organisations are an advantage.

6. TECHNICAL / COMMERCIAL KNOWLEDGE

• Working knowledge of piping products, fabrication, welding, machining, inspection/testing, drawings, BOM and scope of supply.

• Understanding of materials, applicable national/international codes, QAP/ITP and customer documentation.

• Ability to assess costing, margins, commercial terms, delivery, technical/commercial risks and contract requirements.

• Awareness of ISO 9001, ISO 14001 and ISO 45001 systems and disciplined documentation.

7. CORE COMPETENCIES

• Business development, consultative selling, negotiation and closing.

• Strong communication, presentation, networking and relationship management in English and Hindi.

• Commercial acumen, market intelligence, forecasting, data analysis and CRM discipline.

• Cross-functional coordination, problem solving, ownership and team leadership.

• High integrity, confidentiality, professional maturity and customer focus.

• Result orientation with SMART commitments and strong follow-up discipline; willing to travel extensively as required.

8. MANAGEMENT REPORTING

Provide periodic MIS covering enquiry funnel, quotations, order booking, pipeline, sales forecast, customer visits, market intelligence, order status, collections, risks and corrective actions.

9. APPLICATION INFORMATION

Candidates should submit an updated résumé with current/expected compensation, notice period, relevant industry experience, key customers/markets handled, major business achievements and willingness to travel.