Company Description
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Role Description
This is a full-time, on-site Marketing Manager role. The position is based in Coimbatore. The Marketing Manager will develop and execute comprehensive marketing strategies to drive brand awareness and business growth. Responsibilities include overseeing omnichannel marketing campaigns, conducting market and competitor analysis, and managing a team to achieve key performance metrics. The role also involves collaborating with cross-functional teams, analyzing campaign performance, and optimizing efforts to achieve organizational goals.
Qualifications
- Marketing strategy development, campaign planning, and brand management skills
- Digital marketing, social media management, and content creation experience
- Strong leadership, team management, and collaborative skills
- Proficiency in data analysis, marketing performance tracking, and optimization
- Ability to conduct thorough market research and competitive analysis
- Excellent communication, presentation, and stakeholder engagement abilities
- Experience with marketing automation platforms and CRM tools is a plus
- Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree is a bonus
