Associate Director (Marketing & Growth) (B2C)
Location: Bangalore
Experience: 6 to 10 years
Current CTC: ₹25 LPA to ₹28 LPA
Join our team as an Associate Director of Marketing & Growth, where you will spearhead innovative marketing strategies and drive growth initiatives. This role is ideal for a strategic thinker with a proven track record in marketing leadership.
Key Responsibilities
- Strategic Planning: Develop and execute comprehensive marketing strategies to drive brand awareness, customer acquisition, and revenue growth.
- Team Leadership: Lead and mentor a high-performing marketing team, fostering a culture of creativity and accountability.
- Market Analysis: Conduct market research and competitive analysis to identify trends and opportunities for growth.
- Campaign Management: Oversee the planning, execution, and optimization of multi-channel marketing campaigns, ensuring alignment with business objectives.
- Performance Metrics: Establish KPIs and metrics to measure the effectiveness of marketing initiatives and optimize performance.
- Collaboration: Work closely with cross-functional teams, including sales, product, and customer success, to align marketing efforts with overall business goals.
- Budget Management: Manage the marketing budget effectively, ensuring optimal allocation of resources for maximum ROI.
Qualifications- Education: Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred.
- Experience: 6 to 10 years of experience in marketing roles, with at least 3 years in a leadership position.
- Skills:
- Strong analytical and strategic thinking abilities.
- Proven experience in digital marketing, brand management, and growth strategies.
- Excellent communication and interpersonal skills.
- Proficiency in marketing analytics tools and CRM software.
What We Offer
- A dynamic work environment that encourages innovation and growth.
- Opportunities for professional development and career advancement.
- Competitive compensation package aligned with experience and industry standards.
- A collaborative culture that values teamwork and creativity.
Skills: marketing analytics tools,brand management,digital marketing experience,execellent communication,leadership,organic growth strategies,crm software
