Marketing Executive

Job Title : Marketing Executive

Location: Gurgaon

SCOPE OF WORK

∙Public relations

∙Agency and vendor management

∙Media management

∙Collaborations with key opinion leaders (KOLs)

∙Brand sponsorships and collaborations

∙Event participations and sponsorships

∙On-ground event activations

JOB RESPONSIBILITIES

∙Manage public relations activities, including developing and maintaining relationships with media outlets and crafting press releases.

∙Oversee agency and vendor relationships, ensuring effective collaboration and delivery of high-quality services.

∙Handle media management, including planning and executing media campaigns and monitoring media coverage.

∙Develop and execute collaborations with key opinion leaders (KOLs) to enhance brand visibility and credibility.

∙Identify, negotiate, and manage brand sponsorships and collaborations to align with marketing objectives.

∙Coordinate participation and sponsorships of industry events to maximize brand exposure and networking opportunities.

∙Plan and execute on-the-ground event activations to engage target audiences and promote brand experiences.

JOB REQUIREMENTS

∙Minimum 1 year of experience as a Marketing Manager/PR Manager with creative agencies, luxury, entertainment, or hospitality.

∙Experience managing public relations and media purchasing.

∙Experience with brand collaborations.

∙Experience with collaborations with content creators and key opinion leaders.

∙Experience in identifying and participating in industry events.

∙Proficient communication skills in English.

∙Experience with managing brand sponsorships.

∙Proficiency in using office tools.

∙Experience with social media management and branding is a plus.