Marketing Executive

Job Description - Marketing Executive (Digital Marketing & Lead Generation)

Position: Marketing Executive - Digital Marketing & Lead Generation

Location: Ahmedabad, Gujarat

Department: Sales & Marketing

Company: EroNkan Technologies Pvt. Ltd.

About EroNkan

EroNkan Technologies is a leading Industry 4.0 company helping food and packaged goods manufacturers accelerate digital transformation.

Product Portfolio:

SNAX: Digital Manufacturing Solution for Snacks & Savoury Foods

CGX: Digital Manufacturing Solution for Consumer Goods & Wellness

BIX: Digital Manufacturing Solution for Biscuits & Bakery

FLEX: Digital Manufacturing Solution for Flexible Packaging & Converting Industry

Applications

Our solutions are deployed across 100+ production lines at leading FMCG manufacturing facilities.

Role Summary

We are looking for a creative and result-oriented Marketing Executive to strengthen EroNkan's digital presence, generate qualified leads and support sales through impactful marketing campaigns and content.

Key Responsibilities

- Execute digital marketing campaigns across LinkedIn, Google, email and other B2B channels.

- Create brochures, presentations, case studies, blogs and newsletters.

- Manage website content and SEO.

- Develop social media content.

- Support lead generation and CRM management.

- Conduct market research.

- Coordinate exhibitions, webinars and customer events.

- Track campaign performance and prepare reports.

Qualifications

MBA (Marketing) / BBA / B.Com / Bachelor's degree in Marketing, Business Administration, Communications or related discipline.

Experience

1 to 4 years of SaaS Digital Marketing or B2B Marketing experience. Fresh MBA graduates with relevant internships may also apply.

Required Skills

Digital Marketing, LinkedIn Marketing, Content Writing, Email Marketing, SEO, Google Analytics (preferred), CRM tools, Microsoft PowerPoint & Excel, excellent communication.

Preferred Skills

Experience in Software-as-a-Service (SaaS) product, B2B Technology, Industrial Automation, Manufacturing or Industry 4.0. Knowledge of Canva, Figma, Framer, Adobe Creative Suite, WordPress and AI tools is preferred.

Personal Attributes

Creative, self-motivated, detail-oriented, collaborative and organized.

Compensation & Benefits

Competitive salary, performance incentives, learning opportunities and career growth.

How to Apply

Email your updated resume to [Confidential Information]

Subject: Application - Marketing Executive

Role: Digital Marketing - Other

Industry Type: Software Product (SaaS)

Department: Marketing & Communication

Employment Type: Full Time, Permanent

Role Category: Digital Marketing

Education

UG: Any Graduate, B.B.A. / B.M.S. in Any Specialization

PG: MBA/PGDM in Any Specialization