Marketing Executive

Job Description (JD)

Position: Marketing Professional DC / MEPF / Construction

Reporting To: Marketing Manager

Experience: 57 Years

Industry: Data Centres, MEPF Contracting, EPC / Design & Build

Employment Type: Full-Time

Role Objective

To support the Marketing Manager in brand positioning, lead generation, bid support, client engagement, and corporate communication for Data Centre, MEPF, and GC projects, ensuring strong visibility in the B2B infrastructure market.

This role focuses on project-based marketing and services, not product promotion.

Key Responsibilities

1. Marketing Strategy Support

Assist in executing the annual marketing plan aligned with DC, MEPF, and EPC business goals.

Support sector-focused marketing for Data Centres, Hyperscalers, Colocation providers, and Enterprise DCs.

Coordinate with internal teams to gather project inputs, success stories, and credentials.

2. Lead Generation & Market Outreach

Identify potential clients, consultants, PMCs, and developers in the DC & infrastructure space.

Maintain and update lead databases, CRM, and contact trackers.

Support email campaigns, LinkedIn outreach, and industry networking initiatives.

Track leads from events, referrals, and digital channels.

3. Pre-Bid & Proposal Marketing Support

Assist in preparation of EOIs, RFQs, RFPs, and tender submissions from a marketing perspective.

Develop and update:

Company profiles

Capability statements

Project datasheets

Case studies (DC, MEPF, GC scopes)

Ensure alignment with client branding guidelines and bid requirements.

4. Branding & Corporate Communication

Support brand consistency across all marketing collaterals.

Coordinate development of:

Corporate presentations

Brochures

Pitch decks

Website content (projects, credentials, news)

Work with designers/agencies for visual assets, infographics, and corporate creatives.

5. Digital & Content Marketing (Non-Product)

Create and manage content focused on projects, execution capability, milestones, and industry expertise.

Support LinkedIn and website updates highlighting:

Project wins

Milestones

Certifications

Thought leadership (DC execution, MEPF best practices)

Track engagement metrics and prepare basic performance reports.

6. Industry Events & Client Engagement

Assist in planning and participation in:

DC & infrastructure exhibitions

Seminars & conferences

Client meetings and roadshows

Coordinate event materials, presentations, and post-event follow-ups.

7. Market Intelligence & Competitor Analysis

Track competitor activity, project awards, and market trends in DC & infrastructure space.

Prepare market insight notes to support management decisions.

Maintain database of ongoing and upcoming DC projects.

Key Skills & Competencies

Technical / Functional Skills

Strong understanding of Data Centre projects, MEPF services, and EPC / Design & Build models.

Experience in B2B marketing for construction or infrastructure companies.

Familiarity with tendering environments and proposal documentation.

Working knowledge of:

PowerPoint, Word, Excel

Basic CRM tools

LinkedIn & professional digital platforms

Behavioral & Soft Skills

Strong communication and coordination skills.

Ability to work with engineering, project, and leadership teams.

Detail-oriented with good document control discipline.

Proactive, organized, and deadline-driven.

Professional client-facing demeanor.

Qualification Requirements

Bachelor's degree in Marketing, Business Administration, Communications, or equivalent.

Engineering background with marketing exposure is an added advantage.

Experience Requirements

57 years of relevant experience in:

Data Centre companies

MEPF contractors

EPC / Infrastructure / Construction firms

Product marketing experience is not applicable to this role.

Key Performance Indicators (KPIs)

Lead generation & conversion support

Quality and timeliness of bid submissions

Brand visibility and engagement metrics

Timely updating of marketing collaterals

Support effectiveness to Marketing Manager & BD team

Career Growth Path

Senior Marketing Executive / Specialist

Marketing Lead DC / Infrastructure

Business Development & Strategic Marketing roles

Interested can apply to following E-Mail : [Confidential Information]