Job Description
Job Title: Marketing Executive
Location: Bhubaneswar
Department: Marketing
Reports To: GM Marketing
Job Summary
We are looking for a proactive and detail-oriented Marketing Executive to manage vendor relationships and coordinate marketing events and activities. This role focuses on offline marketing initiatives and excludes digital marketing responsibilities.
Key Responsibilities
1. Vendor Management
Identify, onboard, and manage vendors for marketing activities (printing, fabrication, media, event agencies, etc.)
Negotiate pricing, contracts, and timelines with vendors
Ensure quality and timely delivery of all vendor-related services
Maintain a database of approved vendors
2. Event Coordination
Plan, organize, and execute marketing events, exhibitions, activations, and promotional campaigns
Coordinate logistics including venue booking, materials, branding, and staffing
Work closely with internal teams to ensure smooth execution of events
Handle on-ground event management and troubleshooting
3. Marketing Collateral & Branding
Coordinate production of marketing materials such as brochures, banners, hoardings, and POSM (Point of Sale Materials)
Ensure brand consistency across all offline marketing assets
Manage inventory of marketing materials
4. Campaign Execution (Offline)
Assist in planning and executing offline marketing campaigns
Coordinate with agencies for print media, outdoor advertising, and BTL activities
Track campaign timelines and deliverables
5. Budget & Reporting
Monitor and manage budgets for vendor activities and events
Process vendor invoices and ensure timely payments
Prepare reports on event performance and vendor efficiency
Requirements
Bachelor's degree in Marketing, Business Administration, or related field
13 years of experience in marketing, preferably in offline marketing roles
Strong vendor management and negotiation skills
Experience in organizing events, exhibitions, or promotional activities
Excellent organizational and multitasking abilities
Good communication and interpersonal skills
Ability to work under tight deadlines and handle multiple projects
Preferred Skills
Knowledge of print production and branding materials
Experience in BTL marketing activities
Strong coordination and problem-solving skills.
