Marketing Coordinator

Key Responsibilities

• Campaign Planning & Execution: Design and execute local marketing campaigns, events, and promotional activities to attract students and raise awareness for PSC programs.
• Community Outreach: Build and maintain relationships with local schools, colleges, and institutions to create opportunities for workshops, seminars, and awareness sessions.
• Event Coordination: Organize and oversee campus events such as open days, workshops, and seminars, ensuring smooth execution and effective promotion.
• Brand Presence: Manage offline marketing materials, including banners, posters, and brochures, ensuring brand consistency across campuses.
• Social Media Content Support: Collaborate with the digital marketing team to highlight offline campaign activities on social media and engage with the local online audience.
• Lead Generation Tracking: Monitor and analyze lead generation activities, track enrollment inquiries, and report conversion rates to support marketing and sales decisions.
• Collaboration & Reporting: Liaise with educators, admissions, and management to align marketing efforts with educational goals and report progress regularly.