Job Description

Designation: Marketing Coordinator (Officer)

Location: Kharagpur

Reporting To: Marketing Manager / Senior Manager – Marketing

Industry: Aluminium Extrusion / Manufacturing

1. Job Purpose

To coordinate and monitor the complete flow of DFRs (Development/Design/Feasibility Requests), RFQs, costing, drawings, die development and sample trials received from assigned zones/divisions. The role will act as a central coordination point between Sales/Marketing, NPD, Design, Costing, Tool Room/Die Manufacturing and customers/zonal teams, ensuring timely responses and closure of enquiries.

2. Key Responsibilities

A. DFR Management & Tracking

Receive DFRs from all Zones and maintain the DFR Master Sheet.
Record DFR Number, date of receipt, originating zone/division and target response date.
Acknowledge receipt of DFRs to the concerned zone/division.
Monitor DFRs from receipt to final offer/closure and ensure adherence to response timelines.
Link relevant email communication and correspondence with the respective DFR number in the Master Sheet.

B. Feasibility & Costing Coordination

Route DFRs to NPD/Design for technical feasibility assessment.
Coordinate with the Costing Department for section costing and commercial inputs.
Follow up regularly with NPD, Design and Costing until the required inputs are released.
Coordinate and follow up on section costing for assigned zones/divisions.
Track pending cases and proactively highlight delays to the concerned stakeholders.
Maintain proper records of completed, pending and closed DFRs.

C. Drawing & Offer Coordination

Follow up with Design/NPD for counter drawings against customer/zone requirements.
Ensure timely receipt of drawings and communicate/update the respective zone/division.
Coordinate release of offers based on finalized drawings and costing.
Maintain proper documentation and communication records for each enquiry.

D. New Die Development & Trial Coordination

Issue new die manufacturing advice based on approved requirements from assigned zones/divisions.
Coordinate with the concerned teams for die manufacturing progress.
Maintain and update the new die trial status.
Follow up for die trials and ensure timely submission of samples.
Coordinate with the respective zone/division regarding sample status, trial progress and further actions.
Track open die-development cases until successful trial/sample submission or closure.

E. Non-Feasibility & Technical Communication

Update assigned zones/divisions regarding non-feasibility of DFRs as confirmed by the NPD team.
Record the reason for non-feasibility accurately in the DFR Master Sheet.
Ensure timely communication of technical constraints to avoid unnecessary follow-up or delays.

F. RFQ & Enquiry Resolution

Monitor and resolve issues related to RFQs raised by assigned zones/divisions.
Coordinate with internal departments to obtain required technical, costing and commercial inputs.
Escalate unresolved critical issues to MT Sankar Rao on the same day.
Maintain an updated tracker of RFQs, issues, pending actions and closure status.
Track and respond to general enquiries received from assigned zones/divisions.

G. Coordination of material delivery & follow-up with the plant on pending orders

· Weekly meetings with zone members for follow up and support them regarding pending orders

· Coordinating with plant regarding pending orders

· Coordinating with the dispatch team and QA team for fast movement of material

· Daily reporting regarding auto quantities fulfilled for regular customers

F. MIS & Reporting

Maintain accurate and up-to-date DFR Master Sheet / RFQ Tracker / Die Trial Tracker.
Prepare regular status reports covering:
DFRs received and closed
Pending DFRs
Costing status
Drawing status
New die manufacturing status
Die trial status
Sample submission status
Non-feasibility cases
Pending RFQs and general enquiries
Ensure data accuracy and timely updating of all trackers.
Maintain complete audit trail of communication and actions taken against each DFR/RFQ.