Marketing Content Specialist

About us:

Qualitia is a world-leading technology product company and a pioneer in scriptless, AI-native test automation. For over 15 years, we have helped some of the world's most demanding organizations ship software faster and with confidence. This includes top global banks, leading insurance companies, and stock exchanges. Our flagship product, Qualitia Boson, is the world's first AI native, self-healing test automation solution purpose-built for Salesforce. Boson eliminates the pain of script maintenance, enables one-click test generation, and empowers teams to move at the speed of business. We are headquartered in Pune, India, and we are on a mission to change how the world thinks about quality.

About the Role:

We are seeking a Content Marketing & Thought Leadership Specialist responsible for developing high-impact content that supports demand generation, brand building, executive visibility and sales enablement. The ideal candidate should be capable of translating complex technology concepts into compelling content for enterprise audiences.

What you'll do:

Content Creation

• Blogs
• Whitepapers
• Case Studies
• Industry Reports
• Customer Success Stories
• Solution Briefs
• Website Content

Executive Thought Leadership

• Develop LinkedIn content for leadership team
• Support CEO and executive branding initiatives
• Create opinion pieces and industry perspectives
• Build narratives around AI, Salesforce and Quality Engineering

Demand Generation Content

• Webinar content
• Email nurture campaigns
• Landing pages
• Event content
• Industry-specific campaigns

Sales Enablement Content

• Battlecards
• Pitch decks
• Account-based marketing assets
• Executive briefing documents

Your Success Metrics:

• Content Engagement
• Website Traffic
• Marketing Qualified Leads
• Webinar Registrations
• Executive Social Reach
• Content Influenced Pipeline

Qualifications:

• 3–5 years of B2B content marketing experience
• Exceptional written English
• Strong storytelling capabilities
• Experience writing for enterprise technology audiences
• Ability to simplify technical concepts

What It's like to work here: Qualitia is a flat, free culture where outcomes matter more than hierarchy. We give our people real ownership and the freedom to figure out how they get things done.