Marketing Content Manager

The ideal candidate will lead initiatives to enhance Menstrupedia's brand presence and audience engagement through impactful content strategies. They will create and curate compelling, educational, and brand-aligned content for various digital platforms, collaborate with cross-functional teams to execute marketing campaigns, and ensure consistency in messaging. This role requires a passion for storytelling, adaptability to diverse content formats, and a keen understanding of audience engagement to drive awareness and build community.

Responsibilities

• Craft engaging content for Menstrupedia's website, and social media, aligning with brand voice and goals.
• Assist with content marketing strategies, including calendars and campaigns.
• Ensure content accuracy, clarity, and consistency.
• Researching relevant topics and trends to create impactful content.
• Help manage social channels, schedule posts, engage with followers, and track performance.
• Support marketing and communications teams on content initiatives.
• Track and assess content performance to drive improvements.

Qualifications

• Some experience in content creation or digital marketing through internships, coursework, or personal projects is advantageous.
• Basic graphic design knowledge and experience with tools like Canva or Flash is a plus.
• Basic understanding of content metrics and data insights.
• Familiarity with social media platforms, and basic SEO principles.
• Proficiency in English and Hindi with strong writing and editing skills.