Experience
9–12 years of relevant experience
(Global / Multinational, B2B preferred)
About the Role
We are looking for a seasoned Marketing Communications professional to join our Marketing & Branding team, supporting EMEA and APAC. This is a high-impact, individual contributor role with significant ownership, offering the opportunity to shape and execute our employer branding strategy for a global organization.
You will work closely with HR, Marketing, and global stakeholders across regions to create compelling, compliant, and high-quality employer brand content and campaigns that reflect who we are as an organization.
This role is ideal for someone who enjoys being hands-on, takes pride in excellence, and thrives in complex, regulated environments.
Key Responsibilities
Employer Branding, Content Creation and Events
- Develop and shape creative branding concepts for employer branding initiatives
- Lead and execute employer branding initiatives across EMEA and APAC
- Create high-quality B2B marketing and employer brand content (copy, messaging, campaigns, assets)
- Ensure consistent brand voice and messaging across all employer-facing channels
- Translate business, culture, and people stories into compelling narratives
- Manage multiple stakeholders across geographies and contribute to ongoing branding initiatives
- Contribute to thought leadership content and events showcasing employer branding and recruiting on campuses
- Plan and implement employer branding events with HR and regional teams as required
Campaign Planning, Execution & Reporting
- Plan, manage, and execute campaigns end-to-end as an individual contributor
- Manage timelines, approvals, stakeholders, and deliverables with precision
- Drive flawless execution while maintaining quality and brand standards
- Produce reports post campaign and annual overview plans to showcase RoI and progress
- Develop a scoring system to measure employer branding success with regards to assets and channels of communication for quarterly review
Stakeholder Management
- Partner closely with business leaders, HR, business teams and other regional stakeholders
- Manage multiple stakeholders across geographies with professionalism, clarity and cultural sensitivity
- Navigate structured approval processes and compliance requirements effectively
Tools & Technology
- Leverage modern marketing tools, including:
- AI-enabled tools (e.g., ChatGPT)
- Canva and content creation platforms
- Marketing and communication tools as needed
- Stay current with evolving tools and best practices in marketing communications
Required Skills & Qualifications
Experience & Background
- 9–12 years of experience in Marketing Communications, preferably in a global or multinational B2B organization
- Proven experience working with employer branding initiatives in a global/large multinational company (5000+ people)
- Experience in highly regulated or compliance-driven environments
- Cross-geography work experience in EMEA and APAC
- Excellent relationship management skills
Core Skills
- Excellent written communication and English speaking skills
- Exceptional content writing and content development skills
- Excellent video scripting and production know-how
- Ability to work with agencies and external vendors with minimal supervision
- Strong understanding of branding and employer branding in practice
- Knowledge of crafting webinars and podcasts - from start to finish - and the tech tools
- Ability to independently plan and execute campaigns from strategy through delivery
- Excellent project management and organizational skills
- Sharp attention to detail and commitment to quality
- Experience in conducting and organizing recruitment drives and HR-led branding events
- Budgeting, planning, coordination and overall project management skills
Behavioral & Professional Attributes
- Service mindset with a positive and flexible attitude
- Self-driven, proactive individual contributor
- Creative, collaborative, and high-energy
- Highly reliable, goal-oriented, organized, and accountable
- Ability to drive initiatives through to completion
- Comfortable managing complexity and multiple stakeholders
- Warm and friendly personality comfortable working with diverse nationalities
- Inherent drive for excellence
Added Advantage
- Prior experience with a well-invested, mature employer brand
- Handled at least two large-scale employer branding campaigns/projects
- Exposure to global HR and talent branding initiatives
- Experience working across EMEA and APAC regions
Why Join Us
- Opportunity to work with a global organization (RRD GDCs and Williams Lea APAC & EMEA)
- High-visibility role shaping employer branding across international markets
- Ownership, autonomy, and the chance to make a real impact
- Collaborative environment with Leadership, HR and Marketing teams