Marketing Communication Executive

About the Role

As a Marketing executive, you will help the Marketing Communications and Researcher Engagement Department manage and deliver high-quality online and offline marketing tasks to support departmental goals.

Responsibilities

• Planning and executing marketing campaigns across various channels, including email, banners, social media, webinars, promotional offers, and web marketing.
• Ensuring all marketing materials are developed with consistent messaging and branding, and distributed to the appropriate locations and platforms within established deadlines.
• Monitoring and analyzing campaign performance, delivering actionable insights and recommendations for continuous optimization.
• Supporting exhibit presence through comprehensive planning, scheduling, and execution, with a focus on ensuring all exhibit materials are delivered to designated booths as required.
• Developing and managing project plans, timelines, and successful delivery of small-scale marketing initiatives.
• Coordinating and implementing email marketing campaigns aimed at product promotion, brand awareness, and customer engagement, while supporting the maintenance of product web presence across multiple platforms.
• Creating and coordinating customer engagement collateral and promotional materials.
• Collaborating with external agencies and vendors to advance marketing objectives and efficiently manage budgets and expenditures.

Requirements

• Over two years experience with MNCs
• Bachelors in marketing, communications, business administration, or related field
• Skilled in marketing communication, digital marketing, and content creation
• Proficient in social media management, email marketing, and CMS
• Strong writing, editing, and collaboration and Project Management skills
• Analytical, data-driven decision maker
• Creative, with a passion for innovative campaigns
• Advanced proficiency in Excel and Adobe Marketing preferred
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