Marketing Assistant

Role

Direct report to the CEO of Pinetics (product development & engineering services in electronics and medtech). Join a high-growth startup where you'll own end-to-end marketing ops and get hands-on training in AI agents to scale impact.

Execute all marketing activities: content creation, LinkedIn strategy, email campaigns, SEO, lead generation, and social media management.

Leverage AI agents and tools (with training) to automate tasks like content generation, competitor analysis, and campaign optimization.

Manage marketing pipelines, track KPIs, and report directly to the CEO on performance and strategy.

Coordinate cross-functional needs (e.g., sales collateral, event support) to hold marketing efforts together seamlessly.

Research trends in medtech/electronics marketing and propose innovative campaigns.

Pinetics is a global leader in electronic product design and development, with more than 20 years of industry expertise and a presence in five countries including the US, UK, Germany, Switzerland, and India. We are dedicated to delivering agile, manufacturing-ready solutions to support our clients as they navigate product innovation and digital transformation. Our expertise spans Electronics Hardware, Firmware Development, Embedded Operating Systems, IoT, IoMT, and Industrial Design. From ideation to product readiness for manufacturing, Pinetics focuses on solving complex challenges through innovation and engineering excellence. Our mission, Innovation. Everyday., reflects our commitment to helping businesses launch new products and grow successfully.

Qualifications

• Strong Communication skills with a focus on written and verbal interaction
• Proficiency in Market Research and analytical thinking to identify trends and opportunities
• Strong organizational and time management abilities
• Bachelor's degree in Marketing, Business Administration, or a related field
• Experience in a similar marketing or administrative role is an advantage